Reel Paper is working to stop deforestation caused by traditional, tree-based toilet paper and eliminate single-use plastic from the paper category. Tens of thousands of trees are cut down every day to make toilet paper (tens of thousands!) – Reel provides consumers with a sustainable, plastic-free solution that will help maintain our forests and slow climate change. Their vision for the future is shaped by challenges in the U.S. and around the world – climate change, lack of sufficient resources, food deserts, and an absolute need for us all to take better care of the planet and each other.