Resources For Kids With Food Allergies (KFA)

“What’s the Big Deal About Food Allergies?”

So your child has just been diagnosed with a food allergy. Now what? First, know that you’re not alone. Today more than 6-million kids and their families are managing a food allergy – that’s about two kids per every American classroom.  What happens if they have a reaction?  How do they manage at school?  What happens now with family meals, eating out or even vacationing?  Kids With Food Allergies, a division of the Asthma and Allergy Foundation of America, is a non-profit organization dedicated to supporting you and your family with every aspect of your child’s food allergy. Currently 40-thousand strong, the KFA community shares resources of every kind – everything from blogs by medical experts, food label reading tips to recipe and meal planning suggestions to fun community events. The Kids With Food Allergies proudly celebrates 10 Years of service to families just like yours.  Watch as KFA’s Michele Cassalia – herself a mom of a child with food allergies – explains.


The Balancing Act


Food Allergies and Your Child – What Now?

Getting a diagnosis that your child has a food allergy is life changing

Getting a diagnosis that your child has a food allergy is life changing — for you, your child and your entire family. Allergic reactions to food can be serious and life-threatening.

Did you know that 90% of allergic reactions in kids happen with 8 foods – milk, eggs, wheat, soy, peanuts, tree nuts, fish and shellfish?

What is the first thing you should do when your child is diagnosed with a food allergy?

  • Ask the doctor for an EMERGENCY CARE PLAN if they haven’t given one and to learn the signs and symptoms of an allergic reaction.
  • Procure and teach your child about how to use and have on hand important epinephrine prescription medicines for a life threatening allergic reaction called anaphylaxis (most likely via an Epi-Pen or Auvi-Q) and calling 911
  • Create what’s called a FOOD ALLERGY MANAGEMENT PLAN

The Balancing Act will air a new series in collaboration with Kids with Food Allergies, a Division of the Asthma and Allergy Foundation of America, to raise awareness around the growing numbers of kids with food allergies and to provide education and support for families. The first segment will air on Wednesday, October 15th at 7:30 am (ET/PT) on Lifetime.

The great news is that The Kids with Food Allergies Foundation website, with 40,000 members strong and celebrating its 10 year anniversary this year, is a community offering a wealth of information to all families who are managing a child’s food allergy diagnosis here http://www.kidswithfoodallergies.org

You’ll find incredible resources such as:

  • Webinars and web-based education
  • Creating an Allergy Action Plan (prevention strategies like learning to prepare foods safely in the kitchen to explaining food labels to kids)
  • Meal and recipe suggestions (i.e. plus in allergen food and find recipes without those foods and food substitutes
  • Tips for when taking family vacations
  • Latest media info
  • Emergency plans
  • Information on fundraisers and fun community events

Everything is FREE so families can access what they need regardless of their financial means.

With 1 in 13 children in America now having a food allergy, parents need to be aware that even if their child doesn’t have one, on average, 2 children in their classroom at school will. KFA is dedicated to raising public awareness and that includes in the schools.

  • Kids with Food Allergies encourages school teachers and nurses to know the signs of anaphylaxis and how to treat it
  • Encourages schools to try to avoid having those 8 common allergens on hand for parties and special occasions so children with allergies don’t feel isolated at school
  • They should also be aware that ANY food can be an allergen

“One in 13 children in America now has a food allergy. Allergic reactions to food can be serious and potentially life-threatening. It is essential for parents and caregivers to learn how to prevent allergic reactions, recognize the symptoms, and be prepared to act quickly should a reaction occur. We are thrilled to be partnering with the Balancing Act to share the latest information on food allergies and how you can keep children safe and healthy,” said Lynda Mitchell, Vice President Asthma and Allergy Foundation of America, Kids With Food Allergies Division.

Please make sure to tune in to The Balancing Act on Wednesday, October 15th at 7:30 am (ET/PT) on Lifetime (this show will re-air on October 22nd 2014 at 7:30 am (ET/PT) on Lifetime) as Michele Cassalia from the Kids with Food Allergies shares the latest information on food allergies and how you can keep children safe and healthy.

And don’t miss part 2 of this special series that will focus on tips for keeping the holiday season fun and safe on Thursday, November 20 and 27th at 7:00 am.

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The Balancing Act® on Lifetime Talks Kids’ Food Allergies

FOR IMMEDIATE RELEASE
Media Contact:
Pam Steele-Unger
O2 Media
pamela@o2mediainc.com
(954) 691-1102

The Balancing Act® on Lifetime Talks Kids’ Food Allergies, Night Lights, Online Culinary Academy

Escoffier Online International Culinary Academy, Kids with Food Allergies with Host Julie Moran and Jasco Products Co., Take Center Stage on October 15th Show

(POMPANO BEACH, Fla. – PR.Com – October 10, 2014) Award-winning morning show The Balancing Act® on the Lifetime® Channel welcomes the hottest names in night lights for kids, online culinary programs and resources about kids with allergies on the show airing on Wednesday, October 15th at 7:30 a.m. (ET/PT). Tune in as The Balancing Act hosts help jump-start the day with lively conversation, recipes and trusted information to empower a woman’s life. This show will re-air on October 22, 2014.

Don’t miss these featured segments taking center stage on The Balancing Act:

o What’s the Big Deal about Food Allergies? – with Kids With Food Allergies
Food allergies affect more than 6-million kids in the U.S. and involve an entire family and community. Join Michele Cassalia from Kids With Food Allergies, a division of the Asthma and Allergy Foundation of America, and also a mom of a child with food allergies, as she explains how the KFA community’s resources can help with everything from emergency plans to everyday life.

“One in 13 children in America now has a food allergy. Allergic reactions to food can be serious and potentially life-threatening. It is essential for parents and caregivers to learn how to prevent allergic reactions, recognize the symptoms, and be prepared to act quickly should a reaction occur. We are thrilled to be partnering with the Balancing Act to share the latest information on food allergies and how you can keep children safe and healthy,” said Lynda Mitchell, Vice President Asthma and Allergy Foundation of America, Kids With Food Allergies Division. For more information, please go to: http://www.kidswithfoodallergies.org

o Learn to Cook or Bake 100% Online – with Escoffier Online Culinary and Pastry Training
For women with a dream of upping their culinary skills or getting a culinary certification but think they’re too busy to go back to school, this “Everyday Gourmet” is a must-see. Host Julie Moran heads to the kitchen to meet Chef Candy Wallace, Executive Director of the American Personal & Private Chef Association, and member of the Escoffier Online International Culinary Academy Advisory Board, and recent grad Christa Ruvolo, as they explain how to learn to cook or bake like a pro from the comfort of their own kitchen. The Escoffier Online International Culinary Academy has 100-percent Online Culinary and Baking and Pastry programs with self-paced flexibility and one-on-one mentoring. Please visit http://www.EscoffierOnline.com to learn more.
“Escoffier Online is pleased to participate with the Balancing Act to highlight our unique and cutting edge method of delivering culinary and pastry arts training online. The Balancing Act and Escoffier Online are a great combination to promote a world famous brand to a new generation of people interested in the culinary and pastry arts, from beginner to advanced. The name Escoffier can only be associated with the best when telling our story.” – Jack Larson, Executive Chairman
Please visit http://www.EscoffierOnline.com to learn more.

o Bring Your Night to Life – with Jasco Products
Every parent is familiar with the nighttime battle of getting a child to sleep—and to stay asleep! Bedtime routines promote healthy sleep cycles and allow a child to sleep easier and resist restlessness. Getting your child to sleep through the night doesn’t have to be a nightmare. Join Host Julie Moran and Kaela Langston from Jasco Products as she explains how transforming bedtime blues and fear of the dark into peaceful dreams can be a snap with the right nighttime routine and a Projectables® LED night light. For more information, please go to: http://www.jascoproducts.com

“We are excited to work with the Balancing Act and share our kid-friendly night light solutions with the show’s audience. Projectables LED Night Lights help children overcome their fears of the dark and offer a sense of comfort that promotes a healthy night’s sleep,” said Langston.

About The Balancing Act® on Lifetime® Television
Entering its 7th year, The Balancing Act continues to empower women in all aspects of their lives. The mission at The Balancing Act is simple – the show strives to help today’s modern women balance it all by bringing them positive solutions to enrich and empower them. Entertaining, educational and trusted by women, viewers can tune in to America’s premier morning show The Balancing Act on weekday mornings, Mon. – Wed. at 7:30 (ET/PT) and Thursday and Friday at 7:00 am (ET/PT) airing on Lifetime television. For additional information or to view a segment visit: http://www.thebalancingact.com

For more information regarding O2 Media, Branded Entertainment, Product Placement and TV Brand Integration go to: http://o2mediainc.com/Pages/187/Branded-Entertainment

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