Be The Change: Parents, It Starts with You

Teen Safe Driving with Toyota TeenDrive365

Parents may think their teens aren’t paying attention to their driving behaviors, but the truth is the exact opposite. Safety research by Toyota and the University of Michigan Transportation Research Institute reveals that parents are the number one influence on how their teenager will drive. If teens see their parent eating, drinking, or sending a text while driving, then they are likely to do the same when they get behind the wheel. But the good news is that teens copy good behaviors too.  Join safety experts Marjorie Schussel and Jim Million from Toyota and learn about their important teen safety driving campaign TeenDrive 365.   It’s a comprehensive initiative that offers online tools, expert advice, local events and social media elements to inspire parents and teens to be safe drivers together.


The Balancing Act



The Balancing Act® Talks Empowerment: Parent and Teen Safe Driving

FOR IMMEDIATE RELEASE

Media Contact
O2 Media
Pamela@o2mediainc.com
(954) 691-1102

The Balancing Act® Talks Empowerment: Parent and Teen Safe Driving, Creating a Sleep-Friendly Environment; Becoming Successful Business Owner

Toyota Motor Sales U.S.A.’s TeenDrive365, Women in Business Enterprise National Council and Pernix Therapeutics Take Center Stage on March 4 Show at 7:30 a.m. on Lifetime

(POMPANO BEACH, Fla. – PR LOG – March 2, 2015) Award-winning morning show The Balancing Act® will focus on a special “Be the Change” Initiative from Toyota Motor Sales U.S.A. – the TeenDrive365 program, plus shine the spotlight on an organization that helps women become successful business owners, and offer tips on how to get a restful night’s sleep on March 4, 2015 at 7:30 a.m. (ET/PT) on Lifetime®. Tune in as The Balancing Act hosts help jump start the day with lively conversations, and trusted information to empower a woman’s life.

Don’t miss these featured segments taking center stage on The Balancing Act:

• TeenDrive365.com – with Toyota Motor Sales U.S.A.’s “Be the Change” Initiative
Toyota is on a mission to inspire both parents and teens to be safe drivers with the TeenDrive365 Campaign, part of their “Be the Change” Initiative. Parents may think their teens aren’t paying attention to their driving behaviors, but the truth is teens copy both bad and good driving behaviors. Join safety expert Marjorie Schussel from Toyota and learn about TeenDrive365.com, that offers online tools, expert advice, local events and social media elements for teens and parents to help them navigate that first year of independent driving, making the roads safer for everyone. For more information, please visit: http://www.TeenDrive365.com

• Helping Women Become Successful Business Owners – with Women’s Business Enterprise National Council
March is Women-Owned Business Month and women-owned businesses are growing like never before at a rate 1 1/2 times the national average. They are also an impressive contributor to job creation. Today there is a community of over 13,000 women who have become certified through the Women’s Business Enterprise National Council. This non-profit organization offers certification, opportunity, resources, and engagement for women-owned or controlled businesses nationwide. Join guests Pamela Prince-Eason, President & CEO, and Pat Birmingham, Vice President, with ideas on how every woman-owned business, big or small, can become a success. For more information, please visit: http://www.wbenc.com

• Creating a More Sleep-Friendly Environment – with Pernix Therapeutics
Join ‘Sleep Guru’ Dr. Heith Durrence as he offers another great tip for getting a good night’s sleep … creating a more sleep-friendly environment, starting with turning off the TV! This episode is a must-see for those who desire a restful night’s sleep. For more information, please visit: http://www.agooddaystartsatnight.com
http://www.silencor.com

About The Balancing Act®
Entering its 7th season, The Balancing Act continues to empower women in all aspects of their lives. The mission at The Balancing Act is simple – to help today’s modern woman balance it all by bringing them positive solutions to enrich and empower them. Entertaining, educational and trusted by women, viewers can tune in to America’s premier morning show The Balancing Act on weekday mornings Monday through Friday at 7:30 am (ET/PT) on Lifetime television. For additional information or to view a segment visit: http://www.thebalancingact.com

For more information regarding O2 Media, Branded Entertainment, Product Placement and TV Brand Integration go to: http://o2mediainc.com/Pages/187/Branded-Entertainment

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